21 November 2016

Event

Searching for the best innovation opportunities - #CBI2016

Matt Brittin, President, EMEA Business Operations, Google UK addresses #CBI2016 Annual Conference.

Searching for the best innovation opportunities - #CBI2016

Today the CBI released our innovation survey, which showed that 7 in 10 companies plan to invest the same or more in innovation following on from Brexit. But how can companies make the most of their expenditure and ensure that innovation is part of their company culture? In his key note address, Matt Brittin, Google UK, offers practical advice on the technology trends to be aware of, as well as a side note on how to avoid killer butterflies.

Matt set the scene with a rising proportion of people in western economies think life is worse than it was 30 years ago and are pessimistic about the future. There’s a lot of uncertainty and the right way to respond to this is to look to the big trends that can help you beat the turbulence.

But how do we separate the swirl from the structural change? These are Matt’s key trends:

  • Let’s get connected: while most people at the conference had at least a couple of connected devices, the majority of the world have yet to get access to the internet. But the number of connected people will double by 2020. That will be transformational. A farmer in Kenya can have access to the same information as a fund manager in Canary Wharf.
  • Britain’s strength in innovation: we have a history of innovation in every field, but especially computing. Right now the UK is leading on machine learning and artificial intelligence. For Google one advantage of this has been leaps forward in the functionality and accuracy of their Translate service.
  • And the butterflies? Britain has great culture and creativity, which is something Google is engaging with. Google is partnering with museums to digitise their artefacts, meaning they can be explored virtually. This includes their butterflies.

Matt then talked about Google’s role in backing Britain, highlighting the role they will play in making technology accessible to young people and small business. He committed to making five hours of digital skills training available to every person in the UK. If you’d like to find out more? Google it… or follow this link.