Just as students were readying themselves to start or head back to university, this time in very different circumstances, Bright Network surveyed 2,715 of the platform’s members. The aim was to better understand how students were feeling about their job prospects and any shift in the expectations they were placing on employers, especially with careers fairs and campus visits in short supply.
The most telling statistic was a fall in confidence, with only 37% of respondents confident about securing a graduate role after university, compared to 57% from a similar survey in January. Compounding this issue was a perceived lack of communication that students feel they are receiving from employers, with 56% saying they are not getting enough and 28% unsure if they’re receiving enough information from employers about their next recruitment cycle.
Employers wanting to address this confidence crisis need to find innovative ways to engage with students, as normal campus activity