Based at our head office in London, the Communications Adviser reports to one of our Media & Communications Managers as part of a close-knit press, editorial & social media team. This role is for a professional PR professional, who will provide support to deliver the full spectrum of the CBI’s media activity, across all platforms, including digital channels.
- Writing press releases, articles, statements, tweets and CBI materials for publication in the media, on the CBI website and across social media.
- Handling day to day media enquiries, including arranging TV, radio and print interviews, and briefing journalists on CBI policies and related issues.
- Supporting the remainder of the media team in the execution of key communication outputs.
- Providing media support to staff across policy, and increasing coverage in areas of policy specifically the responsibility of the post-holder.
- Help to organise press conferences, photo calls, media roundtables, including with member companies, plus arranging ad hoc media events.
- Arranging a wide range of media interviews for CBI staff and members, preparing relevant briefing materials and ensuring spokespeople are fully briefed.
- Leading on the press team’s regular weekly or monthly internal documents – CBI key messages, activity grid.
- Working to create opportunities in the national, international, online and regional media, for placed articles and features, including for broadcasters.
- Attending and providing media support for flagship events during the year including the CBI Annual Conference and Annual Dinner.
- Developing and maintaining relationships with media, as well as key internal and external stakeholders, including the Director-General, President, directors, regional directors, as well as CBI members, sponsors and government departments.
- Supporting the social media team in developing content for existing channels including Twitter, Facebook and LinkedIn, to ensure CBI messages reach a wide audience of key stakeholders.
- May involve being part of an out of hours press office rota in due course.
Knowledge & Experience
What an individual must know or understand to be able to fulfil the role’s requirements
- Educated to degree level or equivalent.
- Proven experience in media relations, journalism or public affairs.
- Knowledge of national, regional, trade and digital/social media.
- Knowledge and understanding of current affairs/business, economic and political environment.
- Evidence of how this knowledge was acquired and put to practical use.
The practical actions required to be able to fulfil the role’s requirements
- Good organisational and team working skills.
- Excellent creative writing skills.
- Good all-round communicator.
- Sound judgement, strong news sense and political nous.
- Ability to create media opportunities – national, regional, online and digital – which help the organisation secure strong coverage.
- Ability to work under pressure/meet tight deadlines.
- Ability to work as a self-starter in a close-knit team.
- Ability to be flexible/ think laterally in problem-solving.
- Willingness to work out of hours when called upon on a rota system.
The behaviours and characteristics required to be able to fulfil the role’s requirements
- Collaborative – Listening, seeking views and sharing information; constructively challenging when appropriate.
- Taking ownership – Ensuring delivery and holding others to account; can influence, irrespective of hierarchy.
- Agile – Proactive and responsive to provide a strong member service; responding positively to shifting priorities.
- Commercial – Awareness of the wider business environment.
- Innovative – Exploring, sharing and integrating best practice; generating new ideas and challenging a mind-set of “what we’ve always done”
- Analytical – gathering information and using logic to analyse, problem-solve, evaluate risk and make decisions
Equal Opportunity Employer
Be You! Where everyone feels they can belong
We are the voice to over 190,000 businesses, large and small across the UK. Together, they employ nearly 7 million people!
Our aim is to create prosperity for all! To do that well, we need a workforce that is more representative of the businesses we serve!
We know through experience that different ideas, perspectives and backgrounds create a stronger and more innovative work environment that delivers better results. To support an inclusive environment where employees feel empowered to share their experiences and ideas, we’ve encouraged the creation of a variety of Employee Resource Groups - Women, LGBT+, BAME and Working Families.
We recognise the many benefits flexible working can bring. Many of our employees work flexibly in many different ways, including part-time. Please talk to us at interview about the flexibility you need. We can’t promise to give you exactly what you want, but we do promise not to judge you for asking and will accommodate where possible.
How to apply
Please submit your CV & Cover Letter to email@example.com with 'Communications Adviser' as the subject.