The newly launched Good Business Charter gives accreditation to businesses that promote and implement ethical practices. We look at the story behind this innovative new platform and how it promotes the value of doing business with purpose.
Modern business is opening up to a renewed sense of value. Many firms are enjoying the rewards of embracing diversity and inclusion, while employees and customers are shifting their preferences towards working for or buying from those firms that pay fair tax and wages, have proven ethical supply chains and a genuine sense of purpose to do good.
Thanks in part to those companies which are becoming drivers of positive change perception of business is also changing – slowly. So how do firms get those messages out? And how do prospective employees or customers know when they’re engaging with an organisation with ethical practices truly embedded across their business?
This month saw the launch of the Good Business Charter – an independent not-for-profit organisation supported by the CBI and TUC which aims to provide accreditation and promote businesses who implement responsible behaviour. The brainchild of businessman Julian Richer – founder o
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