Toolkit: how to communicate your decarbonisation journey
Use this toolkit to access the exclusive advice, guidance and good practice the CBI has developed with members to support your business.
The case for business
In the run up to COP 27, businesses will be looking to tell their story as to what they have delivered in the year following COP 26. To understand how to best communicate your decarbonisation journey and focus on sharing both, the ambition and what has been delivered, the CBI has pulled together a range of best practice, advice, and guidance to support you.
consider ESG risks and opportunities an important factor in investment decision making
would sell their investment if a company is not showing enough action to address ESG issues
of employees cited that their companies have experienced negative consequences by failing to meet their ESG goals
Discover resources to support your business' progress on decarbonisation.
- GET STARTED
- PREPARE
- LEARN
What you need to know abut reporting for SMEs
Get started on ESG reporting in five simple steps
Learn how to best share your progress
PRACTICAL TIPS
Investment Association
Understand what you need to be doing to secure funding from investors – read the Investment Association’s (‘the IA’) tips:
SMEs should not be looking to do anything materially different to larger companies. This is especially the case if SMEs have future plans to expand through IPOs or (if they’re already listed) issuing more shares. Thus, SMEs should base their climate reporting around the four pillars of TCFD.
The IA’s Institutional Voting Information Service publishes guidance on what shareholders expect of companies on TCFD. Essentially, investors might not be looking so much for sustainability “credentials” so much as to be reassured that companies will make accurate and reliable sustainability disclosures.
Looking beyond climate reporting, SASB industry standards is also a useful tool for companies to understand the sustainability issues that investors are looking at for the sector they are in.
- EMBRACE
- TAKE ACTION
Learn how to communicate your sustainability story internally
Understand the importance of training and educating your staff
Discover success components for achieving your business sustainability goals
CASE STUDIES
GfK
Learn how to communicate your business sustainability goals to get employee buy in – GfK shares five tips:
- Have clear goals with actions on what individuals within the organisation can achieve and milestones for each year toward our net zero pledge
- Build a community within the organisation and empower them to promote knowledge sharing and education to the wider company on the topic
- Join an industry pledge to further show purpose and a sense of change wider than just our organisation
- Understand employees’ perception of barriers to be able to communicate how they can be overcome to hit the sustainability goals
- Continually measure your carbon footprint and ensure constant updates to the organisation on the progress
Schneider Electric
Both globally and locally, in UK and Ireland, we train our employees on our sustainability strategy and how we work towards our goals. We want to ensure that our employees can talk confidently abound sustainability as well as Schneider’s goals and contribution towards the road to net zero.
Beyond our mandatory training, we have also launched a Sustainability School with further education on deeper aspects of sustainability and decarbonisation.
In UK and Ireland, we have set up a Carbon Fund for employees to submit sustainability ideas. The best ideas get funded and implemented. This is an engaging way to include all employees in the journey. We also have a ‘sustainability moment’ of the month to keep employees up to date and encourage them to be advocates for a sustainable world.
CEMEX
CEMEX is committed to achieving carbon neutrality through relentless innovation and industry-leading research and development, which is brought to life across its global operations through a dedicated ‘Future In Action’ Climate Action strategic plan.
Recognizing that global climate action goals require stronger efforts, and ensuring sustainability is at the core of everything we do, we created Future in Action, to focus our entire organisation around a programme to develop low carbon products, solutions, and processes to become a net-zero CO2 company.
The objective is clearly communicated to everyone throughout the business regularly through internal communication updates and everyone plays a role in achieving carbon neutrality.
In order to reach our goals, we have set aggressive decarbonisation goals with a very specific roadmap to achieve them and working with external partners to validate and endorse our commitments.
Our ultimate goal is to deliver only net-zero CO2 concrete by 2050.
- COLLABORATE
- SHARE YOUR STORY
The CBI is your platform. Showcase your expertise, innovation and thought leadership
We want to share the work our members are doing and will continue to add to the resources in this toolkit. We want to capture our full membership - all industries, all sizes of businesses, and the full spectrum of net zero action.
Profile where your business is at the cutting edge.
Demonstrate your expertise as a reliable source of information, opinions and insights.
Help others to follow your lead, start their journey and adopt best practice.
Move the agenda forward on a range of important issues, shaping an external environment that works for your business.
Give back to your sector or industry.
Contact Milda Jardine and Sophie Wainwright to share your story, showcase your expertise and find out more.
