This month, we hear from the Association of Manufacturers of Domestic Appliances (AMDEA) on an award-winning multi-faceted campaign aimed at encouraging consumers to use their domestic appliances better, underlining the industry’s contribution to saving energy and improving regulations in the post-Brexit world.
Members of AMDEA produce and distribute consumer and commercial appliances across laundry, drying, refrigeration, floor care, heating and cooling and a broad range of small appliances. They represent over 80% of the total UK domestic appliance market, and 95% of large white goods.
Home appliances and the drive for net zero homes
AMDEA members’ commitment to sustainability has been a key innovation driver in recent years. This focus has delivered huge reductions in home appliances’ environmental impacts: in design, manufacture, use, repair, recycling and recovery.
New technology in fridges, freezers and washing machines has brought lower energy and water consumption alongside enhanced performance. So, with 170 million essential large appliances in the UK’s 28 million homes, the tech in each machine can collectively make a major contribution to our environmental goals. But, as manufacturers pursue carbon neutrality from production through to recovery at end of life, the vast majority - at least 80% - of an appliance’s
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